South African Tourism (SAT) has embarked on a series of road shows to meet traders in the market as their partners in profitability to enhance understanding of domestic tourism which is the lifeblood of the industry.
South African Tourism (SAT) will be unpacking the figures to the trade in a series of road shows to each of the provinces in the next few months. SAT will be partnered by the National Department of Tourism (NDT), the Tourism Enterprise Partnership (TEP), the Tourism Grading Council of South Africa (TGCSA) and the Tourism Business Council of SA (TBCSA). This series of workshops is aimed at making tourism businesses more profitable, robust and sustainable by putting people first
Thembi Kunene, head of Quality Assurance at the Tourism Grading Council of South Africa (TGCSA) urged BnB, lodge and hotel owners to get themselves star graded by TGCSA.
“Getting yourself graded ensures customers enjoy the security of knowing the rooms they’re booking meet an internationally recognised standard. That ensures customer satisfaction and repeat bookings. Star grading also means establishments are put on the government’s Trip Advisor database that only includes graded establishments for its business, a major plus,” Kunene says.
“These road-show workshops are a fantastic way for us all to pull together as one. No one in this sector can go it alone. We can’t do it without the power of many”. Kunene says.